jouer les indifférents
to play it cool / to play hard to get
Pronunciation
/ʒwe le ɛ̃.di.fe.ʁɑ̃/
Cultural Note
Playing hard to get is deeply embedded in French dating culture. The French art of séduction relies on creating tension through mystery and unavailability. Showing too much interest too quickly is considered desperate ('être en demande'). A certain level of indifference — real or performed — is part of the game.
📝 Example Sentences
Elle joue les indifférentes mais je sais qu'elle s'intéresse à moi.
She's playing it cool but I know she's interested in me.
Arrête de jouer les indifférents et dis-lui ce que tu ressens.
Stop playing hard to get and tell her how you feel.