le bobo
the bourgeois-bohemian / hipster
Pronunciation
/lə bo.bo/
Cultural Note
A blend of 'bourgeois' and 'bohème,' the bobo is France's answer to the hipster — someone with money who dresses like they don't, shops at organic markets, lives in a gentrified arrondissement, rides a vintage bicycle, and has very strong opinions about fair-trade coffee. Neighborhoods like the Marais, Canal Saint-Martin, and Oberkampf are bobo territory. They'll lecture you about sustainability while wearing a 200-euro artisanal sweater.
📝 Example Sentences
Ce quartier est devenu trop bobo — y'a que des cafés à avocado toast.
This neighborhood has become too hipster — there's nothing but avocado toast cafés.
Les bobos parisiens adorent le marché bio du dimanche.
Parisian bobos love the organic Sunday market.